Hitchcock Fleming & Associates Named Agency of Record for Rinnai America Corporation

AKRON, Ohio (August 23, 2017)– Hitchcock Fleming & Associates, Inc. (hfa), a full-service ad agency in Akron, Ohio, announced that it has been named agency of record by Rinnai America Corporation, manufacturer of North America’s number-one selling tankless water heater brand. hfa will lead strategic planning and campaign development for Rinnai to professional trade and consumer audiences in the United States and Canada.

“Key to our decision was that hfa showed us that they have proven processes that deliver results,” said Mark Buss, vice president of marketing, Rinnai America Corporation.

hfa was chosen for its big thinking, deep insights, and strong understanding of its customers. With a focus on how consumers create and live in their homes, hfa has a reputation as one of the leading home living and building products agencies in the country.

“Rinnai’s tankless water heaters are in a category with much opportunity for growth,” said Kevin Kinsley, hfa partner/client development. “Our team is energized to partner with Rinnai to help contractors and homeowners realize the benefits of endless hot water and increased energy savings.”

Rinnai America Corporation is a subsidiary of Rinnai Corporation in Nagoya, Japan. Rinnai Corporation manufactures gas appliances including tankless water heaters, a wide range of kitchen appliances and heating and air conditioning units. Since its launch in the United States in 1974, Rinnai has been a category leader and innovator, recognized for its high-quality products, reliability, and service standards. As of today, more than 30 million Rinnai Tankless Water Heaters have been installed worldwide. With headquarters in Japan and a network of 20 branches and 86 sales offices in 13 countries, Rinnai is one of the world’s largest gas appliance manufacturers. Rinnai’s annual corporate revenues, including those of its subsidiaries, are in excess of $3.1 billion. With a global perspective to create 21st-century products for the home and business, Rinnai commits itself to safety and the pursuit of comfortable lifestyles.

About hfa

Hitchcock Fleming & Associates, Inc. (hfa) is more than a top-caliber advertising agency — it is a force for success for all of its clients. Named one of the 50 best places to work in advertising and media by Advertising Age in 2015 and 2016 and three times named one of the Top Workplaces in Northeast Ohio by the Cleveland Plain Dealer, hfa provides creative expertise in branding, research, strategic planning, digital solutions, social media marketing, public relations and media. hfa has the skill set to take on projects in any category with specialties in the automotive, building and healthcare industries. For more information about hfa, visit

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